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AN INTEGRATED APPROACH TO MANAGING AGENCY PARTNERSHIP
The case for an integrated vs. siloed approach to agency management activities: The agency management discipline has experienced significant interest by brand advertisers looking to automate and streamline their many READ MORE
COST BENCHMARKING
How to get the most value from it Cost benchmarking has received much attention in recent years as brand advertisers look more carefully at their expenses, seek greater transparency from READ MORE
THE CASE FOR CUSTOM SOFTWARE
The Case for Custom vs. Out-of-the-box Software As brand advertisers streamline and automate their agency management processes, they often assume they must conform their processes to the capabilities of pre-packaged READ MORE
HELP GUIDE: SECURE FUNDING
How to Successfully Secure Funding for Your Agency Management Software Solutions Software solutions dedicated to better managing agency activities are increasingly common as brand advertisers look for more systematic and READ MORE